The Schenectady County Community College Workforce Development Division provides industry demand-driven, non-credit education, training and enrichment programs in an accessible and affordable student-centered environment. We serve a wide-ranging student population and provide resources to foster a path to post-secondary education and the workforce.
The Schenectady County Community College Workforce Development Division is committed to being the first-choice of businesses and individuals for the delivery of innovative and responsive non-credit educational programming in the Capital Region.
New CRHRA Strategic Credit Series Course
The Impact of Today's Business Environment on the Selling/Business Professional
Friday, October 24
8-9 a.m. - Welcome Breakfast/Networking
9-11 a.m. - Program
CRN# 92760 CFP 205-01
The CRN # is the reference number you will asked to submit when registering.
Location: SCCC Center City, 433 State St., Schenectady
Instructor: Lorraine Ferguson, President of Direct Impact Associates, LLC – the authorized Sandler Trainer for the Capital Region
This program has been approved for 2 (Business) recertification credit hours toward PHR, SPHR and GPHR recertification through the HR Certification Institute.
Are sales people born or can they be made? Both! With a strong selling process, personal belief system and consistent behaviors a good sales person can become great. This workshop, facilitated by Lorraine Ferguson, President of Direct Impact Associates, LLC, will assist the VPs of Human Resources and HR professionals to understand the selling trends of today’s business environment and the impact they have on the overall sales approach, skills and competencies of the various selling roles, especially within their own organizations. HR professionals will also discuss the challenges that sales organizations are encountering as a result of the strong reliance on technology and social networking by the younger worker. Other topics include what has changed in the business environment and how this impacts the sales organization/company; what do buyers really want in a sales professional and how we can “re-train” the traditional sales person; sales roles and associated competencies; marketing and sales inter-dependency; and creating a consistent process within the selling organization and it’s impact on on-boarding, leveraging others in the company and shortening sales cycles. With increased knowledge of other business functions within their organizations VPs of Human Resources and HR professionals can become active partners in their organizations and work together to boost performance. Click here to register.
The use of this seal is not an endorsement by the HR Certification Institute of the quality of the program. It means that this program has met the HR Certification Institute's criteria to be pre-approved for recertification credit.
Please continue on to Non-credit Courses and Registration to view our Fall 2014 course schedules.
Stockade Building, Room 120
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